In the search engine market, Google is the undisputed leader. With more than 92% of the market share in France, the Mountain View company imposes its codes in the referencing and the race to the...
<Read>What are the French's favourite tourism brands? Looking at the last two rankings, the tourism companies most appreciated by French travellers and tourists are not always French. While we'll...
<Read>In today's society, advertising is everywhere. In the street, on television, in the media, on the computer, on the telephone: advertising messages are now part of our daily lives. As the holidays...
<Read>When you are a professional in the tourism sector, referring to a tourism marketing calendar becomes essential in order to effectively manage your communication strategy. By listing important...
<Read>Travel bloggers and influencers are paid to travel. Behind this enticing vision of the world of influence lies a profession and a reality that is much more professional than it seems. Today's...
<Read>The tourism industry is nowadays intimately linked to the web. This sector was one of the first to adapt to the digital transformation. E-tourism has exploded and is now the third most important...
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